From the Crocodile web site, "Boris has earned its rabid cult following for their ability to expertly harness music as power. Be it psychedelic metal, colossal drone, blistering punk or distortion-ravaged shoegaze, a Boris song is an exploration of sound as physical mass. The Japanese trio's classic 2002 album, Heavy Rocks is a landmark of their mastery. So, it's fitting that the group's new album sharing the same title and very similar artwork to that disc, this year's Heavy Rocks seeks to redefine "heavy" music in a culmination of the band's tireless efforts over the past two decades. Heavy Rocks (2011) is beyond heavy, it firmly establishes Boris as the pillar of innovation and integrity in guitar-based music."